In 1959, John Holland proposed an innovative approach regarding the measurement of vocational interests, characterized by the interweaving of the theory and the practice. This development of a theoretical, but extremely practical and useful self-scoring assessment of vocational interests, marked the shift in the career counseling professions, their perception of vocational choice theory, career measurements, research, and interventions. Since then, Holland’s theory of vocational personalities and work environments has been considered the hallmark of the development and the evaluation of effective, valid, and evidence-based career interventions and assessments.

According to this theory, all individuals, their interests, and work environments can be classified into six types: Realistic (R), Investigative (I), Artistic (A), Social (S), Enterprising (E), and Conventional (C). All individuals have the tendency to choose and search for environments that fit their interests and personality; and that they would evade or leave from environments that they do not or just barely fit their interests.

The above highlights the importance of the fit and congruence between the personality and the environment, indicating that the fit between the personality and the surrounding environment is so crucial that affects and defines individuals’ behavior and well-being. Hence, the better the fit between the individual and the environment, the best the outcome in job performance, job retention, job satisfaction, and social behavior.

According to Holland, each individual may have an interest in all the aforementioned six types to some degree, creating thus a specific profile when combined. Based on that assumption Bryq has created 15 Bryq profiles, whereas each of them combines 2 Holland Types. The purpose of those 15 profiles is to be presented to the candidates following their participation in the Bryq assessment, in order to receive an overall idea of their results. The 15 Bryq profiles with their descriptions are the following:

Mavens (Realistic Investigative)

Individuals who are classified as Mavens prefer working with their hands and/or objects and they are interested in data, science, and research. Those individuals tend to be practical, distant, calm, self-reliant, and confident. They enjoy challenging tasks that require motor coordination, solving problems, and investigation.

Typical occupations include: machinist, robotics engineer, chemist, veterinarian, surgeon, and electrician.

Artisans (Realistic Artistic)

Individuals who are classified as Artisans prefer working with their hands and/or objects and they are creative and interested in beauty, music, and performing arts. Those individuals tend to be distant, adventurous, imaginative, self-reliant, and assertive. They are not bothered by ambiguity, are open to new ideas, and enjoy working with objects rather than people.

Typical occupations include: fashion designer, graphic designer, sound engineer, chef, museum conservator, photographer.

Guardians (Realistic Social)

Individuals who are classified as Guardians prefer working with their hands and/or objects and they are interested in supporting, helping, and caring for others. Those individuals tend to be open to change, calm, and genuine. They are characterized by an interest in informing and development and they enjoy seeing the impact of their work on others.

Typical occupations include: kinesiologist, nurse, dentist, firefighter, physical therapist, and mixologist.

Influencers (Realistic Enterprising)

Individuals who are classified as Influencers prefer working with their hands and they enjoy influencing people. Those individuals tend to be energetic, outgoing, objective, dominant, and confident. They are characterized by an interest in occupations that involve leading others, they are good talkers and they value status and reputation.

Typical occupations include: athlete, fashion designer, personal trainer, online merchant, sales engineer, pilot.

Makers (Realistic Conventional)

Individuals who are classified as Makers prefer working with their hands and/or objects, data and they enjoy following the rules and regulations. Those individuals tend to be rule-conscious, objective, practical and organized. They are characterized by being methodical and by an interest inaccuracy.

Typical occupations include: carpenter, electrician, chemist, mechanical engineer, civil engineer, and web developer.

Explorers (Investigative Artistic)

Individuals who are classified as Explorers prefer working with ideas and data and enjoy the investigation of natural phenomena, science, and self-expression. Those individuals tend to be creative, abstract, imaginative, self-reliant and they are interested in solving problems and science. They are characterized by self-expression, originality, openness to change and they enjoy challenging tasks and conceptual thinking.

Typical occupations include: journalist, astronomer, therapist, poet, psychiatrist, and biochemist

Sentinels (Investigative Social)

Individuals who are classified as Sentinels prefer working with people and data and they are interested in supporting, helping and caring for others. Those individuals tend to be calm, warm, patient, open to change, and sensitive. They are interested in science and people and they are not bothered by repetitive tasks.

Typical occupations include: nurse, audiologist, teacher, counselor, epidemiologist, and psychologist.

Ambassadors (Investigative Enterprising)

Individuals who are classified as Ambassadors prefer working with data and they enjoy influencing people. Those individuals tend to be objective, confident, perfectionists, dominant, and socially bold. They are good talkers and they are characterized by being interested in research, decision making, and achieving organizational goals.

Typical occupations include: film editor, lawyer, paralegal, sales engineer, market research analyst, and web-admin.

Sages (Investigative Conventional)

Individuals who are classified as Sages prefer working with data, files, documents and they enjoy rules and regulations. Those individuals tend to be objective, organized, and rule-conscious and enjoy challenging tasks, clear instructions and they dislike ambiguity.

Typical occupations include: customer support specialist, web developer, chemist, software developer, financial analyst, and statistician.

Counsellors (Artistic Social)

Individuals who are classified as Counsellors prefer working with people and ideas and they enjoy beauty, music, and performing arts. Those individuals tend to be open to change, outgoing, emotionally stable, confident, adventurous, and imaginative. They are characterized by an interest in supporting, helping, and caring for others.

Typical occupations include: psychiatrist, therapist, teacher, business trainer, producer/director, and sociologist.

Prometheans (Artistic Enterprising)

Individuals who are classified as Prometheans prefer working with ideas, people and numbers. Those individuals tend to be dominant, confident, adventurous, imaginative, emotionally stable, and experimenting. They are characterized by being good talkers, persuading others, and being open to new ideas.

Typical occupations include: producer, fashion designer, graphic designer, journalist, video game designer, and advertiser.

Wordsmiths (Artistic Conventional)

Individuals who are classified as Wordsmiths prefer working with ideas, data and enjoy rules and regulations. Those individuals tend to be practical, distant, self-reliant, rule-conscious, and abstract. They are characterized by an interest in beauty, music and they are creative.

Typical occupations include: advertiser, proofreader, media director, technical writer, L&D specialist, and fundraisers.

Mentors (Social Enterprising)

Individuals who are classified as Mentors prefer working with people and they enjoy supporting, persuading, helping and leading others. Those individuals tend to be outgoing, open to change, warm, and confident. They are characterized by being good talkers and by an interest in informing.

Typical occupations include: financial planner, judge, PR specialist, legislator, human resources, and sales.

Archons (Social Conventional)

Individuals who are classified as Archons prefer working with data, people and enjoy rules and regulations. Those individuals tend to be organized, practical, organized, calm, and outgoing. They prefer clear instructions, structured tasks and are characterized by an interest in informing and development.

Typical occupations include: sales agent, financial manager, customer service representative, HR manager, nurse, and pharmacist.

Vanguards (Enterprising Conventional)

Individuals who are classified as Vanguards prefer working with people, numbers and enjoy rules and regulations. Those individuals are typically good talkers, powerful, organized, confident, objective, practical and outgoing. They enjoy tasks where they can influence or lead other people, dislike unstructured tasks, ambiguity, and value reputation, status, and money.

Typical occupations include: accountant, chief executives, fund manager, treasurers, intelligence analyst, marketing anager.

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